Marketing on the Web

Sick of google Site stickiness

Typing “microsoft” keyword in google will bring you additional search box in the result page to poke more. That way visitor can dig further without leaving google search page. Similar Result displayed for all the well know brand names which has trillions of contents in their website.

This features has both Evil & Angel.

Good for Google

Google acting cocky in convincing the visitor that they can find everything within Google perimeter to increase the Cross sales using adwords PPC. In other end consumer eased with navigation pain and gets better user experience.

Evil for publishers

Then who is the loser ???????

Tags: Google cunning, Google Search result, Google Tricks, Search Marketing